Media Alert: A Meander to the Midlands and a chance to explore some unique tourist gems

Media Alert – Tourism sector rebuilding itself
Images and captions: Midlands fighting back to bring back tourism to its former glory

Media Alert: A Meander to the Midlands and a chance to explore some unique tourist gems

MEDIA ALERT – MIDLANDS 19-21 FEB, 2021

Midlands Meander on aggressive drive to boost tourism

Tourism KwaZulu-Natal is on an aggressive drive to boost tourism. Last week it focussed on the North Coast and this week all eyes are on the Midlands this weekend. In the wake of the COVID-19 pandemic the entity is determined to do all it can to highlight what the province has to offer.

Also travelling with TKZN will be television presenter and host Unathi Nkayi. Guests will visit the Nelson Mandela Capture Site outside Howick, which commemorates the day he was arrested in 1962.  Here they will find a new immersive exhibition, including a display of historical artefacts and photographs.  

Another stop will be to the Karkloof Canopy Tours, one of the best eco-adventure activities in the world. Then it is on to the Bosch Hoek Golf Estate, that once formed part of a farm among the original Voortrekker claims settled in the 1850s.

The Nottingham Road activation will include visit to various arts and culture studios – the bread basket of the region.

Some news angles and interviews the media may consider:

  1. Midlands and Drakensberg business have not escaped the pandemic but they may be recovering slowly targeting the domestic market, which is slowly experiencing a boom. Overall, hotel occupancy rates in KZN are gradually on the increase, according to the latest statistics from TKZN’s Tourism Performance Report for the fourth quarter of 2020, the repeat reveals that December’s occupancy rate of 51,9% was the second highest in the country for the month-and the best in the province since February that year – Interview with Brett Tungay, regional chairperson of FEDHASA ;
  2. Marian Evans, manager of the Midlands Meander said the recent lifting of the alcohol ban had already resulted in more money going into the Midlands Meander economy.
  3. Arts and crafts the bread and butter basket for the Midlands region is slowly gaining momentum. We are meeting with master crafter Alson Zuma who has featured on the walls of The Palace Hotel, Mala Mala Game Reserve & the KZN Cultural Museum. Wits University is publishing a book this year on the art collection and including a chapter written by Prof. Sandra Klopper on Alson Zuma’s work. Also on the schedule is Astrid Dahl a ceramic artist. Some of her famous works include the 43 pieces up the staircase, and she has sold her artwork to Queen Rania. “The Queen of Jordan” as well as the assistant to Kim Kardashian. Her works have been displayed at the Southern Guild Ebony curated, Africa Nova , Tamasa Gallery Candice Berman Gallery, Bonne Esperana, Paris, among others.
  4. Hosted by TKZN will be Unathi Nkayi from Gauteng, will be available for interviews.

Enquiries should be directed to Sne Ndudula on info@fbicommunications.com, on 0827876987/ 062 7378407.

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